Livingetc India
Creative Direction
Client
Role
Deputy Art Editor
Duration
October 2023 - August 2025
Ethos
Livingetc India, a proud licensee of Livingetc UK - part of Future Group - is home decor, lifestyle and interior design magazine. With sections such as trending, lifestyle and decorating, Livingetc India brings a curated design lens on Indian homes and the vast industry of home decor in India.
Role
As Deputy Art Editor, my role included ensuring visual continuance across all mediums of the magazine with a monthly print issue. Creative directing shoots and content for print, digital and social while overseeing events and collaterals with partners of the publication.
KPIs
Designed and illustrated layouts for 15+ monthly print magazine.
Art directing all content for social, digital and print magazines for Livingetc while adhering to global guidelines.
Idea generation for themes as well as writing articles for the print issues.
Leading the UX/UI design of the interactive and user-forward website specific to India.
Overseeing events hosted by Livingetc and its partners Pan-India, while designing and executing all collaterals for the same.
Planning and Forecasting the trends and requirements of the readers and industry while creating the magazine themes for the upcoming years.
Conceptualising and creating the annual design awards for Livingetc India which applaud great design and stalwarts of Indian design.